Stout served as exclusive financial advisor to Re/Max in its acquisition of tech startup, booj – short for the phrase “be original or be jealous.”
Founded in 2005 by technology evangelists Ido Zucker and John Sable, booj has rapidly become an industry leader in producing end-to-end productivity solutions for real estate brokerages including websites, mobile apps, lead generation and cultivation systems, and predictive analytics. The company has won numerous awards and was ranked in the Inc. 5000 for rapid growth for six consecutive years.
RE/MAX aims to leverage the capabilities of booj and other strategic partners to deliver core technology solutions designed for and with RE/MAX affiliates. The objective is to achieve technology platforms that create a distinct competitive edge for RE/MAX brokerages and agents and help them deliver even better service to their buyers and sellers.