Valuation of brand-related assets for leading cruise line company

Valuation of brand-related assets for leading cruise line company

Stout valued the brand-related assets of a leading cruise line company, including trademarks, copyrights, and domain names associated with three unique cruise line brands. The valuation was performed to assist the client to obtain debt financing using the brand assets as collateral. The financing was pursued due to the operational and financial disruptions realized by the client as a result of the COVID-19 pandemic.